The Middle East has a lot of internet users. They use the internet in Arabic and English for many things, like social media, news, business, fun as Arab casinos, and shopping. Let’s take a look at exactly how people use the Internet and why.
What They Do Online
Consider the example of Saudi Arabia. There are 32.3 million people in the country, and 20.8 million of them use the internet. Most of them are young and live in cities, have good education and money. They use the internet for different things every day, searching for things like football, news, and funny videos.
Entertainment
YouTube is very popular. As you know, this is a website where you can watch videos online. And people watch 90 million videos every day. They watch more videos than anyone else in the world. They watch videos that they cannot find anywhere else, like news, shows, music, and jokes. YouTube is not censored in Saudi Arabia, so people can watch anything they want.
The most popular videos are about social issues, politics, religion, and sports. The most popular channels are funny and smart. They talk about life, politics, and culture in a funny and clever way. Some of the most popular channels are EyshElly (ايش اللي), Sa7i (صاحي), and 3al6ayer (على الطاير). They have millions of fans and views.
Another popular form of online entertainment in Saudi Arabia is online gambling. A lot of people play live casino games or bet on sports online. You can play slots, roulette, blackjack, poker, baccarat, and more. You can also bet on soccer, cricket, horse racing, camel racing, and more.
Other forms of online entertainment include online learning and online streaming. Online learning is about learning something new or improving your skills. Lots of people take courses or watch videos on different topics, like languages, arts, sciences, business, and more. You can also get certificates or degrees from online schools or universities.
Online gaming is when you play video games with other people or by yourself. This could be action, adventure, strategy, puzzle, sports, and more. You can also chat with other players and make friends.
Online streaming is also very popular. You can watch different kinds of shows or movies, like comedy, drama, horror, romance, documentary, and more. A lot of people are watching live events or sports online.
Desktop vs Mobile
People use different devices to go online. They can use desktop computers, laptops, tablets, or phones for different reasons.
Desktop computers are 46% of internet use in the region, but 31% of people use three devices or more. Desktops are more for work. Mobile devices are more for fun.
People also use different devices for shopping online. They use mobile devices to look for products. About 80% of mobile users do this. But to buy products they use desktops. In one month, 25% of internet users bought something from a PC. Only 15% bought something from a mobile device. So, you should advertise on both devices.
